Kailin Schumacher | Red Shoes Inc.

Red Shoes Inc. expands business development, public relations and social media teams

Kailin Schumacher | 04/12/2023

APPLETON, Wis. (April 11, 2023) – Red Shoes Inc., an award-winning, Wisconsin-based, full-service strategic communication firm is excited to announce the hires of Pam Henson as a business strategist, Jennifer Thurlow as media coordinator and Reagan Fritts as an account assistant. These new additions will help expand Red Shoes’ strategic communication offerings to its clients nationwide. “As … Red Shoes Inc. expands business development, public relations and social media teams

Red Shoes Inc. hires Kailin Schumacher as Account Coordinator

Kailin Schumacher | 01/06/2023

APPLETON, Wis. (Jan. 6, 2023) – Red Shoes Inc., a Wisconsin-based full-service strategic communication firm, hired Kailin Schumacher as an account coordinator. In this role, Schumacher will support client teams through writing, editing, managing public relations and social media efforts and conducting research to strengthen marketing initiatives. Prior to joining Red Shoes, she worked as a television … Red Shoes Inc. hires Kailin Schumacher as Account Coordinator

Surviving the Recession with the help of a marketing agency

Kailin Schumacher | 12/21/2022

With the potential threat of yet another recession looming over the U.S., business leaders may be preparing to cut budgets and decrease work with outside vendors. Reducing your marketing budget may seem like a surefire way to save money —but it’s essential to realize what effect eliminating or cutting marketing efforts will have on your … Surviving the Recession with the help of a marketing agency

Disadvantaged Business Enterprise certification: what is it and why should you care?

Kailin Schumacher | 12/16/2022

Did you know that Red Shoes Inc. is a woman-owned business? As a woman-owned business, our leader is always looking for ways to help Red Shoes Inc. grow and succeed. That is why she ensured that Red Shoes Inc. is proudly Disadvantaged Business Enterprise (DBE) certified. Keep reading to find out if your business qualifies … Disadvantaged Business Enterprise certification: what is it and why should you care?

How to create a content calendar and use it to boost your business

Kailin Schumacher | 12/15/2022

Coming up with new ideas for blog posts, social media updates and email newsletters can be tough. Figuring out when to post can be hard too. That’s where a content calendar comes into play. A content calendar is a tool that helps you plan out your content strategy and your posting schedule in advance. This … How to create a content calendar and use it to boost your business

How to use Handshake to recruit college students for your business

Kailin Schumacher | 11/08/2022

You know you want to expand and diversify your workforce with some young fresh-eyed talent. But how? How can business owners connect with college students, especially those interested in your industry? One great option is Handshake. Handshake is an online job board connecting businesses directly with college students who are looking for opportunities. Read on … How to use Handshake to recruit college students for your business

How to use digital advertising during the holiday season

Kailin Schumacher | 10/06/2022

Thanksgiving! Hanukkah! Christmas! New Year’s! Throw in a few other holidays like Halloween and Veterans Day, and we see a lot of celebrating between October and December. It’s true. Ready or not, the holidays have arrived. It’s that time of year when many of us see our extended families more, and people tend to be … How to use digital advertising during the holiday season