Crisis Communication Agency
Crisis Communication
When the unexpected happens, every moment matters. At Red Shoes, we help organizations prepare, respond and recover with confidence through tailored crisis communication services. From proactive planning and real-time response to ongoing retainers that ensure 24/7 monitoring by our team, we give you the tools, strategies and support to protect your people, reputation and future.
Experiencing a crisis? Call our 24/7 crisis hotline: 920-358-3188
Crisis Planning
Crisis planning involves more than preparing for the worst-case scenario, it’s a comprehensive strategy to protect your people, assets and reputation. It begins with a thorough risk assessment to identify vulnerabilities. From there, we help develop response and communication plans which may include scenario drills, media coaching and stakeholder engagement exercises that ensure your team knows exactly how to respond.
Effective crisis planning is proactive—it gives you the tools and confidence to act swiftly, minimize damage and maintain trust during difficult times.
Crisis Response
Crisis response is a structured process designed to manage communication, reduce risk and restore confidence when unexpected events threaten your organization. It starts with quickly assessing the situation, gathering accurate facts and developing clear, effective messages. From there, it’s about communicating transparently with employees, stakeholders, the media and the public.
At its heart, crisis response is about staying ahead of misinformation, taking control of the narrative and showing your organization’s commitment to transparency, accountability and resilience.
Crisis Retainers
A crisis retainer can be your lifeline when the unexpected happens. By partnering with Red Shoes on a crisis retainer, your organization secures immediate access to experienced crisis communication professionals who know your business, understand your risks, and are ready to act the moment you need them.
Issues Management
Not every challenge your organization faces is a crisis—but if left unaddressed, issues can quickly grow into one. Issues management is about identifying risks early, monitoring them closely and taking action before they cause reputational harm.
The difference between an issue and a crisis often comes down to timing—issues give you the chance to act proactively, while crises demand immediate large-scale response. At Red Shoes, we help organizations take control of that critical window.
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