Presentations and Workshops
Practical insight. Built for the room you’re in.
Presentations and Workshops
Red Shoes offers presentations and workshops grounded in real work, not theory. Our speakers bring hands-on experience from a variety of industries, including healthcare, construction and manufacturing. We speak to people who need preparedness and provide tools they can actually use.
We pay attention to who your audience is because communication does not land the same way for everyone. Whether we’re talking about crisis communication, marketing or media relations, our goal is to help organizations make decisions thoughtfully and communicate with intention.
How We Show Up
We offer both presentations and workshops, depending on what your event needs.Healthcare: Lisa speaks to the realities of trust and access in healthcare, drawing from both professional experience and on-the-ground community work. Her talks explore how policy and lived experience intersect and why culturally aware leadership matters at every level of care.
- Presentations are ideal for conferences, leadership retreats and large audiences. These sessions focus on insight and shared understanding. They are structured, accessible and rooted in real examples from our work.
- Workshops are designed for teams who want to build skills. These sessions are interactive and practical, often using scenarios, discussion and applied exercises. Workshops are tailored to your organization, your industry and the realities you’re navigating.
Speaking Topics
- Crisis Communication: Our crisis communication sessions help leaders and teams stay steady, communicate clearly and make decisions under pressure. We focus on crisis planning, spokesperson readiness, internal communication and real-time responses.: Lisa speaks to the realities of trust and access in healthcare, drawing from both professional experience and on-the-ground community work. Her talks explore how policy and lived experience intersect and why culturally aware leadership matters at every level of care.
- Marketing Strategy: Our marketing presentations can take a big-picture view of integrated marketing or dive into focused topics like digital strategy or social media content creation. The goal is simple: clear direction, consistent messaging and smarter ways to reach the right audiences.
- Media Training: Media training helps organizations understand how stories move and how to engage with journalists. We focus on things like spokesperson guidance, interview preparation and understanding the broader media landscape, navigating both proactive and reactive media moments.
- Artificial Intelligence (AI): Our AI-focused sessions help leaders understand how to integrate AI tools thoughtfully without losing human judgment and trust. We focus on practical use cases, ethical considerations and what AI can and cannot do in communication and marketing contexts.
- Social Media and Reputation Management: Social media and reputation management sessions help organizations understand how reputation is built across social platforms. Drawing on our day-to-day experience managing different social channels, we provide practical guidance on content strategy and community engagement in a constantly evolving digital environment.
“I underestimated the importance of the crisis communication training provided by Red Shoes. When a serious and unfortunate event occurred impacting my team and organization, my training kicked in subconsciously. I was able to stay calm, stay strong, and make decisions in the face of adversity.”
— Derek Muench, Director of Transit & Parking, City of Sheboygan
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