Marketing Audits and Plans
Delivering the clarity, creativity and confidence you need to move forward with purpose—and stand out in a competitive landscape

Taking the time to do it right
We help businesses unlock their full growth potential through customized marketing audits and strategic marketing plan development. Our comprehensive services are designed to give executives, marketing teams and business leaders a clear picture of current performance—and a smart, strategic roadmap for the future.
Our audits identify what’s working, where improvements are needed and how to maximize return on investment. Then, we turn those insights into action with tailored marketing plans that align with your goals and engage your target audience. Whether you’re seeking more visibility, better engagement or long-term growth, our solutions are built for measurable success.
Our approach
Our process begins with an in-depth marketing strategy audit that evaluates your current efforts across digital, content, community and paid media channels. We look for what you’re doing now and how you fit into the competitive landscape to find overall alignment between your brand and reaching your audience. We provide basic recommendations and insight from what we see.
From there, you can choose to work with Red Shoes on a custom marketing plan, built specifically to reach your organization’s goals using real data and real objectives. We fact find with your team and develop strategic marketing plans that include clearly defined goals, messaging frameworks, content strategies and channel recommendations to maximize impact. You’ll receive is a roadmap that can be followed by your team or executed by Red Shoes to ensure you move forward with confidence and competence.
FAQs
What is a marketing audit and why is it important?
A marketing audit is a full analysis of your current marketing strategy, tools and performance. It identifies gaps, highlights strengths and uncovers growth opportunities to improve ROI.
How does your marketing strategy audit work?
We assess your existing strategy against your goals, market trends and competitor activity. Then we deliver actionable insights to refine messaging, targeting and execution.
What’s included in a marketing plan from Red Shoes?
Our marketing plans include strategic objectives, audience targeting, messaging guidelines, content calendars and channel-specific tactics for execution and measurement.
Is this right for my small or mid-size business?
Yes. Whether you’re a startup or an established brand, our audits and plans are tailored to your size, industry and marketing maturity—ensuring you get the right support at the right time.
Growing and protecting brands ®