Website Audit
Your website should work for you, not against you—an audit uncovers what’s standing in the way.
Streamline, Simplify, and Strengthen Your Website
If your website feels clunky, confusing or out of sync with your brand, it could be turning visitors away. That’s where our website audit comes in. We don’t just focus on technical performance—we take a holistic approach to uncover areas where your content can be more intuitive, your calls to action more compelling and your brand voice more consistent. Our goal is to help your website connect with your audience and drive results.
Our approach
We believe a great website is where functionality meets personality. Our audit process starts with understanding your goals and audience. We analyze how visitors interact with your site, identifying areas where navigation can be streamlined, content can be clarified, and calls to action can better guide users.
On the technical side, we evaluate site speed, broken links, and plug-in performance to ensure your website runs smoothly. By combining these insights, we deliver a clear, actionable plan to create a seamless, user-friendly experience that reflects your brand and drives results.
FAQs
What’s included in a website audit and why do I need one?
A website audit includes a full review of your site’s content, user experience and technical performance. We identify areas where navigation can be simplified, content can be more intuitive, calls to action can be more effective and technical issues like slow load times or broken links can be resolved.
How does Red Shoes balance technical and content-focused recommendations?
We take a holistic approach, addressing both the technical and creative aspects of your website. While we ensure your site is fast, functional and error-free, we also focus on recommendations to make your content engaging, intuitive and aligned with your brand voice.
Will the audit help improve my website’s user experience?
Yes, user experience is a key focus of our audit. We analyze how visitors navigate your site, identifying friction points like confusing menus, unclear calls to action or content that doesn’t resonate. Our recommendations are designed to create a smoother, more intuitive experience.
How does the audit address technical performance?
We evaluate your site’s speed, plug-in functionality, broken links and overall back-end performance. These technical insights ensure your website runs efficiently and provides a seamless experience for visitors.
Can the audit help me improve conversions?
Absolutely. By refining your calls to action, streamlining navigation and ensuring your content speaks directly to your audience, we help turn visitors into customers. Our actionable recommendations are designed to align your website with your business goals.
Growing and protecting brands ®
